The Royal Albert Hall became a beacon of style, culture and innovation as it hosted the British Fashion Awards 2024, presented by Pandora. The event, organised by the British Fashion Council (BFC), brought together the industry's leading lights to celebrate a year of transformative achievements in fashion. From groundbreaking wins to show-stopping performances, the night was all about power of creativity and inclusivity. 

 

 

Alex Consani Makes History

One of the most talked-about moments of the evening was Alex Consani’s trailblazing win as Model of the Year. Presented by Ashley Graham and Nava Mau, the award recognised Consani's global influence and her ability to transcend the catwalk. Already a barrier-breaker, Consani made headlines earlier this year as one of the first trans women to grace the Victoria's Secret Fashion Show red carpet. Her victory is a milestone in the journey towards greater representation and diversity in fashion. 

 

 

The Winners Who Defined Fashion 

Among the sixteen awards presented, some highlights included: 

• Designer of the Year: Jonathan Anderson for JW Anderson and Loewe, presented by Jamie Dornan. Anderson's visionary collections have redefined global fashion with their innovative designs. 

• British Menswear Designer Award: Grace Wales Bonner, honoured for her eponymous label’s impact on the international menswear scene, presented by Ian Wright. 

• Outstanding Achievement Award: Tom Ford, whose illustrious career and creative genius have consistently shaped the fashion world, presented by Anna Wintour. 

• Cultural Innovator Award: A$AP Rocky, recognised for creating viral fashion moments that resonate beyond the runway, presented by Michèle Lamy. 

 

 

A Celebration of Young Talent

This year’s event also spotlighted the next generation of creative leaders through the NEW WAVE: Creatives initiative. Featuring 50 of the most innovative talents from across the globe, the award celebrates individuals shaping the cultural and creative reputation of the fashion industry. A special film, produced by Matte Projects, paid tribute to their contributions. 

 

 

Interactive and Inclusive

The British Fashion Awards embraced technology and accessibility, inviting audiences worldwide to join virtually. Platforms such as Instagram, TikTok and the DREST fashion styling app offered behind-the-scenes glimpses and live updates, ensuring the magic of the night reached millions. 

 

 

A Night for Reflection and the Future

The awards also served as a vital fundraiser for the BFC Foundation, which supports the growth of the British fashion industry through education, grants, and mentorship. The foundation's work underscores the vital role of community and collaboration in shaping the future of fashion. 

As the night drew to a close, the British Fashion Awards 2024 left an indelible mark as a celebration of creativity, inclusivity, and innovation. Fashion’s brightest stars and rising talents took the stage, reminding us why this industry remains a cornerstone of culture and self-expression. 

With such inspiring moments, the future of fashion looks brighter—and bolder—than ever. 

 

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The fashion industry continues to evolve, with new voices and diverse talents making their mark. While the barriers to entry remain, events like Moda and Pure London at Spring Fair level the playing field, proving that with the right support, emerging designers can find a path to success. By providing accessible platforms for emerging designers, Spring Fair offers opportunities to showcase their creations, forge meaningful partnerships and connect with buyers who might otherwise be out of reach. 

 

 

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