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Spring Fair sees over 50’000 visitors every year looking to source beautiful and innovative products for a variety of different retail stores.
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We sat down with Widdop & Co Director Stephen Illingsworth to find out how the gift company has changed over the past century and to discover their plans for the future.
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Differentiating your brand from competitors is an important step to standing out. There are four main ways retail brands can differentiate themselves from competitors.