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Send your buying to new heights with Connect @ Autumn Fair

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SEE YOU NEXT YEAR!

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WOW! WHAT A SHOW...

From inspiring stage content and anniversary celebrations to new connections and product discovery this year's Spring Fair brought the entire retail industry together. Take a look at the top highlights.

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BRINGING THE BEST OF RETAIL TOGETHER

As the UK's leading retail trade event for 75 years, Spring Fair brings together home, gift and fashion buyers and suppliers of all sizes from across the industry to create new business opportunities. An essential meeting place for retail, Spring Fair's expertise offers an entire community of retailers a place for unmatched product diversity and inspiration.

FIND YOUR NEXT BESTSELLER

Explore over 1 million products, with 38% available exclusively at Spring Fair. Let us help you curate your next bestselling collections.

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SHOWCASE YOUR PRODUCTS

Make sales that matter! Put your products in front of purchase-ready buyers at the trade event with a collective buying budget of £2.25bn.

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PRODUCTS YOUR CUSTOMERS WILL LOVE!

Walk every aisle and explore every stand to discover the bestsellers that will put your store on the map. Spring Fair is your chance to immerse yourself in quality collections, make meaningful relationships and uncover next season's most inspiring collections.

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PURE LONDON COMES TO SPRING FAIR

Get ready for an enhanced experience that combines an expanded fashion showcase, featuring Pure’s iconic catwalk, with unparalleled networking opportunities and unforgettable stage highlights—all in one dynamic event!

 

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MEET YOUR DREAM SUPPLIERS

From artisanal creators to large-scale producers this is your chance to shake hands with the perfect suppliers. Take a look at the brands and collections you'll discover.

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TRUSTED BY THE RETAIL INDUSTRY

Spring Fair's 75 years of retail expertise attracts leading suppliers and buyers from across retail. We're trusted by the industry to create new and lasting opportunities for businesses success.

WHY VISIT

ELEVATING YOUR BUSINESS

Beyond phenomenal products, we help you to take the next steps for your business. Get access to the latest business insights, one on one clinics and masterclasses from industry experts, retail leaders and innovators at Spring Fair.

WHAT'S ON

PRODUCT DESTINATIONS

Explore our 12 definitive product destinations to find your next bestseller.
 


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This year's highlights!

Moda x Pure

For over 30 years, Pure London has been at the forefront of fashion. Now, in collaboration with Spring Fair’s Moda, we’ve launched an enhanced experience to bring you an expanded fashion showcase, elevated catwalk and increased networking opportunities. Visit Moda x Pure to see the future of fashion in action! 

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Inspiring Content

From retail icons like Jeff Banks and Theo Paphitis to industry giants like Kantar, TrendHub, Canva and Google, this year we're bringing you the seminars and masterclasses that will inspire your business success.

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The Summer House Edit, relaunched!

A carefully curated selection of premium lifestyle brands spanning Home & Gift this year, The Summer House edit is bigger and better than ever. It’s the must-see destination for buyers looking for the finest high-end and luxury products.

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THE LATEST RETAIL INSIGHTS

To mark our 75th anniversary, we launched an exciting podcast that highlights the brands and people who have contributed to our long-standing success. Hosted by legendary TV personality Jeff Banks, this series will feature 15 interviews with retail's most influential figures.

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SPRING FAIR X FAIRE

At Spring Fair, we understand how crucial it is for independent retailers to source high-quality brands and products all year round. That’s why we partnered with Faire, the world’s largest global wholesale marketplace.

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THE ESSENCE OF SPRING FAIR

Heritage 75 is an exclusive signature fragrance, crafted by Quintessence Fragrances. Made to celebrate Spring Fair’s 75th anniversary, visitors had the chance to experience this unique fragrance at the show.

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  • "We come to Spring Fair due to the variety of buyers, from independents to the big stores we all dream of. There has been a buzzing atmosphere with lots of new clients and there are lots of smiling faces."
    Sean Johnson
    Quay Traders, General Manager

YOUR QUESTIONS, ANSWERED

WHAT IS SPRING FAIR?

Spring Fair is the retail industry's number one wholesale home, gift and fashion trade event, welcoming more than 38,000 visitors through the doors of the Birmingham NEC to trade with over 1,400 suppliers, exhibiting their products over the course of 4 days. We’re the ultimate "shop for shops”, home to the latest products, trends and industry leading insights.

Browse, feel and experience what’s new within home, gift and fashion, make long lasting connections and recharge your retail knowhow for the important year ahead. Our live event is held across 4 days in February at the NEC Birmingham, with its central location making it easily accessible for both UK and international visitors.

If you want to find your next best-seller and form valuable new connections, then Spring Fair is the place for you. There’s so much to discover…

WHY ARE TRADE SHOWS IMPORTANT?

Trade shows are a time-efficient way to source new products, often leading to unexpected inspiration. They offer a hands-on experience, allowing buyers to truly understand the products and how they’ll resonate with customers. With thousands of items on display, it's easy to spot emerging trends and gain insights. Plus, they provide a valuable opportunity to build relationships with suppliers and industry peers.

WHAT WAS NEW FOR SPRING FAIR 2025?

This year, we celebrated our 75th anniversary with exciting initiatives and many new show features, including a revamped Summerhouse destination, new product showcases, giveaways, exclusive discounts, and fresh content. As always, we welcomed biggest, best and newest brands in the industry. Stay tuned for more details about new show features in 2026.

BE PART OF SPRING FAIR 2026!

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