That's a wrap on Spring Fair 2026
Thank you to all buyers, speakers, partners and exhibitors for being part of another successful edition.
38,000+
buyers
75+
years of success
1,500+
suppliers
Little Black Book
Explore the free digital Little Black Book - your ultimate pre-show guide to all things Spring Fair!
Meet your dream suppliers
From artisanal creators to large-scale producers this is your chance to shake hands with the perfect suppliers. Take a look at the brands and collections you'll discover.
Trusted by the retail industry
Spring Fair's 75+ years of retail expertise attracts leading suppliers and buyers from across retail. We're trusted by the industry to create new and lasting opportunities for businesses success.
Show sectors
Discover our curated product sectors designed to inspire your buying journey.
Explore the breadth of categories shaping the season’s trends from home and gift to fashion, everyday essentials and more.
Explore sectors packed with new products, seasonal ranges and buying opportunities.
Home, Living & Décor
A collection for the home of decorative interiors, occasional furniture and décor.
The Summerhouse Edit
A collection that is the most beautiful, style-led and on-trend homewares and gifts.
Glee at Spring Fair
Outdoor living is no longer seasonal – it’s a lifestyle. That’s why Glee is joining forces bringing the very best in garden, outdoor living, décor and leisure to the UK’s biggest retail marketplace.
Beauty & Wellbeing
Find the feel-good products with indulgent appeal for your beauty & wellbeing.
Gift
Discover everything from licensed products to design-led gifts and collectibles in our Gift sector.
Greetings, Party & Celebration
A vibrant collection of cards, gift wrapping and designed stationery.
Design
This isn't another exhibition hall. It's a space blending trend-focused presentations with elegant networking – where your brand takes its place among leading names in lighting, ceramics, textiles and furniture.
Taste
Showcasing gourmet treats, premium drinks and edible gifts from top suppliers, designed for retailers sourcing the newest food gifting trends.
-
"We come to Spring Fair due to the variety of buyers, from independents to the big stores we all dream of. There has been a buzzing atmosphere with lots of new clients and there are lots of smiling faces."
-
"It’s a very nice experience! We got so many contracts and found it very good to grow our business.’’
-
‘‘It’s been a fantastic experience at Spring Fair. We’ve met some wonderful potential stockists and made connections that will last a long time.”
Our latest retail news and insights
-
)
Theo Paphitis shared hard truths at Spring Fair 2026 on AI, retail, speed, and why businesses must constantly re-earn their relevance. -
)
From live campaign shoots and licensing workshops to mentoring clinics and peer-to-peer retail sessions, here’s an insider look at what’s coming to Spring Fair 2026. -
)
Spring Fair doesn’t have to feel overwhelming. Learn how to prepare, set goals, meet suppliers and leave with great orders and real relationships.
From our Instagram feed
Frequently Asked Questions(FAQs)
What is Spring Fair?
Spring Fair is the retail industry's number one wholesale home, gift and fashion trade event. We welcome more than 38,000 visitors through the doors of the NEC Birmingham to trade with over 1,500 suppliers, exhibiting their products over the course of 4 days. We’re the ultimate "shop for shops”, home to the latest products, trends and industry leading insights of Spring Fair.
Browse, feel and experience what’s new within home, gift and fashion, make long lasting connections and recharge your retail know-how for the year ahead. Our live event is held across 4 days in February at the NEC Birmingham, with its central location making it easily accessible for both UK and international visitors.
If you want to find your next best-seller and form valuable new connections, then Spring Fair is the place for you.
Why are trade shows important?
Trade shows are a time-efficient way to source new products, often leading to unexpected inspiration. They offer a hands-on experience, allowing buyers to truly understand the products and how they’ll resonate with customers. With thousands of items on display, it's easy to spot emerging trends and gain insights. Plus, they provide a valuable opportunity to build relationships with suppliers and industry peers with Spring Fair.
What can I expect to see at the show?
Wholesale trading
At Spring Fair there will be 1,500 exhibitor stands located through the NEC’s halls, they will be grouped together in their appropriate destinations. Each business owns a stand and will use this to display their products as they choose. Our 38,000 visitors enter the arenas and walk around to trade and do business with exhibitors whose products they like.
Keynote speeches and seminars
Visitors can attend seminars from successful names in the industry. All seminars are free of charge and based on a first come first serve basis. The only exception may be if we are running specific workshops, as these spaces are limited. Once those wishing to attend have registered for the exhibition they will also be required to book a slot for their workshop of choice via the show website.
)
){kind=logo}
)
)
){kind=logo}
)
.jpg.png/fit-in/500x500/filters:no_upscale()){kind=logo}
)
){kind=logo}
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
)
){kind=logo}
)
){kind=logo}
){kind=logo}
)
){kind=logo}
){kind=logo}
)
)
){kind=logo}
)
)
)
){kind=logo}
)
){kind=logo}
)
)
)
)
){kind=logo}
)
)
){kind=logo}
){kind=logo}
){kind=logo}
)
){kind=logo}
)
)
){kind=logo}
){kind=logo}
){kind=logo}