Exhibitor programme

We’ve got a lineup curated just for you! Join these exhibitor-focused content sessions made with your business in mind.

Sessions

Complimentary tea, coffee and pastries will be served (first-come, first-serve) at all sessions before 9am to keep you fuelled for the day ahead!

The Power of TikTok Shop

Sunday 4th February | 8:30 – 9:00 AM | Masterclass Studio

This session explores a new world of selling with Amanda Uduku, Merchant Growth Strategy Manager at TikTok Shop. Learn about their 360 all-in-app features that seamlessly integrate to supercharge your sales. 30 min presentation followed by 5-10 min Q&A.

TikTok Shop 101

Monday 5th February | 8:30 – 9:00 AM | Masterclass Studio

Amanda Uduku, Merchant Growth Strategy Manager at TikTok Shop discusses what drives the success of Tiktok Shop. Join her as she provides a 'how-to' on mastering the essentials to achieve sales on the platform. From efficiently navigating the Seller Center for all your backend operations to optimising Shoppable Videos and LIVE sessions. 30 min presentation followed by 5-10 min Q&A.

Effective Strategies for Selling on TikTok Shop

Tuesday 6th February | 8:30 – 9:00 AM | Masterclass Studio

There is a selling method to suit everybody on TikTok Shop. Tune into this workshop, hosted by Amanda Uduku, Merchant Growth Strategy Manager at TikTok Shop, to discover how to leverage the platform's unique features to maximise your selling opportunities.

Scale Across Borders: Google Digital Garage & UK Export Academy

Tuesday 6th February | 8:30 – 9:15 AM | Inspiring Retail Stage

Join speakers including Glenn White, Google Digital Coach, Google Digital Garage and

Nigel Barker the UK Export Academy’s Deputy Head of Design and Development to learn how to adapt your marketing efforts to new audiences, languages and markets.

Selling Overseas: How I grew my business and lessons I learnt

Tuesday 6th February | 10:30 – 11:10 AM | Inspiring Retail Stage

Join Jim Norman, Managing Director of Burleigh Pottery and find out how they turned their businesses in successful companies selling internationally. Full of fascinating insights and tips to help you take your business overseas, listen to expert advice from business owners like you.

Connecting with TikTok Creators

Wednesday 7th February | 8:30 – 9:15 AM | Masterclass Studio

Welcome to the world of TikTok Creators, aka Affiliate Marketing. Join Patricia Olufemi, E-Comm Creator Education at TikTok Shop to find out how this specialised platform optimises your sales potential with TikTok Creator Marketplace.

Exhibitor lounges

Meet export experts from the Department for Business & Trade, ready to answer any questions you might have on broadening or expand existing international relationships.

Discuss new routes to market with the power of TikTok Shop. Meet the team in the exhibitor lounge to learn more about social commerce and the essentials to achieve sales on the platform.